Google is introducing a new AI design tool called Google Pics to challenge Canva. This new feature will let you create and edit images just by typing in written instructions, which are also known as prompts.
The software is powered by Google's Nano Banana image-generation model. It is coming to Google Workspace business users and people who pay for premium Google AI subscriptions. Instead of starting with a blank page and drawing from scratch, you will be able to make graphics simply by describing what you want.
How It Works
You can use the new feature to make posters, social media graphics, and other visuals. You can also edit images, like moving specific objects around or changing text inside a picture. Multiple people can work on the same project together. It will first show up in Google Docs and Google Slides starting today, and it will come to Google Drive later.
How It Compares to Canva
Unlike Canva, which has an online store where real artists and photographers sell their designs and earn money, Google Pics relies entirely on AI trained on existing work. It is designed for typing in prompts rather than building a layout by hand. This makes it much faster for quick office tasks, though it does not support independent human creators in the same way.
Price and Availability
The tool is rolling out over the next few weeks. It is included for Google Workspace business customers. It is also available for those who subscribe to Google AI Pro or Google AI Ultra.
Quick Questions Answered
What is Google Pics?
A: It is a new AI-powered image creation and editing tool built directly into Google Workspace applications.
When can I start using it?
A: The rollout begins today for Google Docs and Slides, with Google Drive support coming at a later date.
Who gets access to the new tool?
A: It is available to most Google Workspace business accounts and subscribers of Google AI Pro or Ultra.
